Are you Google Juicing?
There has been a good deal of discussion going on regarding the importance of building and managing your online personal brand. With the likes of Google, MySpace and Facebook propelling our Surveillance Society more everyday, you never know when someone will use your online persona as justification to withhold a job offer, fire you, find out that you are the Wendy’s finger chick of the spam world, or let everyone know that you are a kook to date.
While I feel strongly that there will be future litigation regarding the use of digital dirt, as parents, recruiters and career coaches – when do you begin to advise people on building their personal brand online? How early is too early to let the world know what you have to say via blogging?
Meet Jake of BuyJake.com. He is 15 months old. While words have not formed or left his mouth yet – he already has his own website and blog selling ad space on his onesies. A bit cheezy? Perhaps – but his going rate is 10k a month. So – he is 15 months old and already workin’ it. He’ll never even remember his micro-celebrity status.