?Virtual Subway Grocery Store – Mobile Innovation

in Blog This article was originally published by Julian Seery Gude on The Remarkable Blog from exceler8.com
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We are out of time. We need help with integrating the virtual and physical world. Here’s a great example of how British grocery chain Tesco approached the South Korean market by placing life size grocery ailes in subways and allowing smartphone toting shoppers to buy their groceries while waiting for their train. #mobile #local #virtuphysical

Via fellow OldTimer Trevor Hamilton at Velti.com

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